awesome-ads
Ad serving guide
A curated collection of knowledge and resources on implementing effective ad serving systems
A curated list of awesome advertising content, resources and libraries.
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Awesome Advertising / Concepts and Fundamentals | |||
| What does an Ad Server does and how can you benefit from it? | Explain what an Ad Server do and how it can benefit your business | ||
| What is an Ad Server | Explain what an Ad Server is, Publisher vs Advertiser, why have one ad server | ||
Awesome Advertising / Best Practices | |||
| Coalition for Better Ads | A group of companies (Google, Facebook, etc) that publish research about how to improve the online consumer ad experience and defined some standards | ||
Awesome Advertising / Ad Managers / Ad Servers / Platforms | |||
| Adform | Advertising platform | ||
| Adzerk | Ad serving APIs to build and scale server-side ad platforms | ||
| Google Ad Manager (formerly DFP: DoubleClick for Publishers) | |||
| Google Display & Video 360 (a.k.a DV360 / formerly DoubleClick Bid Manager) | Integrated tool that helps creative, data, and media teams work together to execute end-to-end campaigns | ||
| Smart AdServer | Ad Server | ||
Awesome Advertising / Google Ad Manager | |||
| About Ad Manager and Ad Exchange | Info about Google Ad Manager and Ad Exchange | ||
| Common problems / Troubleshooting | How to solve common problems / issues with Google Ad Manager | ||
| Google Ad Manager Fundamentals | Google Academy videos about Ad Manager (you should login to see the videos) | ||
| Help center | Google Ad Manager Help Center | ||
| Release notes (2019) | 2019 Google Ad Manager releases archive | ||
| Setup guide | Guide to set up Google Ad Manager | ||
Awesome Advertising / GAM Libraries / Tools | |||
| GitHub | 127 | over 1 year ago | React DFP - | - React library to implement Google Ad Manager on your website |
Awesome Advertising / Facebook / Instagram | |||
| Facebook Blueprint | Online training for Advertising on Facebook and Instagram | ||
Awesome Advertising / Programmatic | |||
| Google Ads Academy: Programmatic | Google Academy videos about Programmatic (you should login to see the videos) | ||
Awesome Advertising / Header Bidding (HB) | |||
| Beginner's Guide to Header Bidding | Complete guide to understand HB, why it's important, how does it work | ||
| What is Header Bidding by Prebid | Guide about HB from the most used library to implement it | ||
Awesome Advertising / Prebid | |||
| Prebid | Website of the most used library to implement HB | ||
| Prebid for AdOps | Prebid Guide to AdOps | ||
| Prebid for Developers | Prebid Guide to Developers | ||
| Google Ad Manager + Prebid.js | How to setup Prebid.js with Google Ad Manager | ||
| Smart Ad Server + Prebid.js | How to set up Prebid.js with Smart Ad Server | ||
Awesome Advertising / Prebid Libraries / Tools | |||
| Prebid + GAM setup tool | 121 | over 1 year ago | An automated line item generator for Prebid.js and Google Ad Manager |
| GitHub | 74 | about 1 year ago | React Prebid - | - React library to implement Google Ad Manager on your website |
Awesome Advertising / Newsletters | |||
| AdProfs | This week in ad tech - one email per week, 5 min read | ||
| Business News from Facebook | Latest updates, marketing trends and advertising tips from Facebook | ||
| Happy Friday by Simon J. Harris | Ad tech info curated by | ||
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