awesome-ads
by cenoura
A curated list of awesome advertising content, resources and libraries.
AI summary
Ad serving guide
A curated collection of knowledge and resources on implementing effective ad serving systems
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What's in the list
29 links in 11 sections, with live GitHub stats.activeno commit in 2y
Concepts and Fundamentals
- What does an Ad Server does and how can you benefit from it?
Explain what an Ad Server do and how it can benefit your business
- What is an Ad Server
Explain what an Ad Server is, Publisher vs Advertiser, why have one ad server
Best Practices
- Coalition for Better Ads
A group of companies (Google, Facebook, etc) that publish research about how to improve the online consumer ad experience and defined some standards
Ad Managers / Ad Servers / Platforms
- Adform
Advertising platform
- Adzerk
Ad serving APIs to build and scale server-side ad platforms
- Google Display & Video 360 (a.k.a DV360 / formerly DoubleClick Bid Manager)
Integrated tool that helps creative, data, and media teams work together to execute end-to-end campaigns
- Smart AdServer
Ad Server
Google Ad Manager
- About Ad Manager and Ad Exchange
Info about Google Ad Manager and Ad Exchange
- Common problems / Troubleshooting
How to solve common problems / issues with Google Ad Manager
- Google Ad Manager Fundamentals
Google Academy videos about Ad Manager (you should login to see the videos)
- Help center
Google Ad Manager Help Center
- Release notes (2019)
2019 Google Ad Manager releases archive
- Setup guide
Guide to set up Google Ad Manager
GAM Libraries / Tools
GitHub
React DFP - | - React library to implement Google Ad Manager on your website
Facebook / Instagram
- Facebook Blueprint
Online training for Advertising on Facebook and Instagram
Programmatic
- Google Ads Academy: Programmatic
Google Academy videos about Programmatic (you should login to see the videos)
Header Bidding (HB)
- Beginner's Guide to Header Bidding
Complete guide to understand HB, why it's important, how does it work
- What is Header Bidding by Prebid
Guide about HB from the most used library to implement it
Prebid
- Prebid
Website of the most used library to implement HB
- Prebid for AdOps
Prebid Guide to AdOps
- Prebid for Developers
Prebid Guide to Developers
- Google Ad Manager + Prebid.js
How to setup Prebid.js with Google Ad Manager
- Smart Ad Server + Prebid.js
How to set up Prebid.js with Smart Ad Server
Prebid Libraries / Tools
Prebid + GAM setup tool
An automated line item generator for Prebid.js and Google Ad Manager
GitHub
React Prebid - | - React library to implement Google Ad Manager on your website
Newsletters
- AdProfs
This week in ad tech - one email per week, 5 min read
- Business News from Facebook
Latest updates, marketing trends and advertising tips from Facebook
- Happy Friday by Simon J. Harris
Ad tech info curated by
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